For Immediate Release
Tricia Hornsby
Media Relations Manager
The Collegiate Licensing Company
(770) 618-8418 or thornsby@clc.com
The Collegiate Licensing Company Names Top Selling Universities and Manufacturers
ATLANTA, Ga., (August 16, 2011) – As it celebrates its 30th year of business, The Collegiate Licensing Company (CLC), a division of IMG Worldwide, today announced its annual list of top-selling institutions and manufacturers. These rankings represent royalties reported July 1, 2010 through June 30, 2011 on all collegiate merchandise sold on behalf of CLC-represented institutions.
The retail marketplace for college licensed merchandise in 2010 was estimated at $4.3 billion. Royalties generated from the sale of officially licensed collegiate products go back to the institutions to support various student and campus endeavors, therefore it is important for consumers to ensure the merchandise they purchase is officially licensed.
Notes of interest:
·This marked the sixth consecutive year The University of Texas at Austin ranked No. 1 in CLC’s fiscal year-end rankings.
·Auburn University moved from No. 15 to No. 4 due in part to the success of its National Championship season.
·For the second consecutive year, Knights Apparel Inc. occupied the top spot as the No. 1 collegiate apparel licensee. Knights Apparel is the largest supplier of collegiate apparel to Walmart and the mass/discount retail channel. Prior to the 2009-10 fiscal year, Nike USA Inc. held the position of top apparel licensee since 1999.
·EA Sports has maintained its No.1 status in non-apparel licensees since Q3 of 2003.
·Top local licensee University Co-Operative Society, an Austin, Texas-based collegiate apparel and non-apparel manufacturer and retailer, produces and sells officially licensed product for The University of Texas at Austin.
·Top royalty producing non-apparel categories for CLC’s fiscal year-end included video games, domestic, housewares, and miscellaneous gifts & novelties, which is up 30 percent from last year. ·Top apparel categories for 2010-11 included T-shirts, women’s apparel, fleece and headwear. Royalties from collegiate T-shirts now represent a quarter of all collegiate apparel.
Top-75 Universities
(1.) The University of Texas at Austin (2.) The University of Alabama (3.) University of Florida (4.) Auburn University (5.) The University of Michigan (6.) University of Georgia (7.) University of Kentucky (8.) University of North Carolina (9.) Louisiana State University (10.) The Pennsylvania State University (11.) University of Notre Dame (12.) University of Oklahoma (13.) University of Nebraska (14.) University of Tennessee (15.) University of Wisconsin (16.) West Virginia University (17.) University of Arkansas, Fayetteville (18.) University of Missouri (19.) Texas A&M University (20.) University of Kansas (21.) University of South Carolina (22.) Florida State University (23.) University of Illinois (24.) Clemson University (25.) Texas Tech University (26.) Oklahoma State University (27.) University of Miami (28.) University of Washington (29.) Purdue University (30.) University of California, Los Angeles (31.) Duke University (32.) The University of Arizona (33.) University of California, Berkeley (34.) Oregon State University (35.) University of Louisville (36.) University of Minnesota (37.) Syracuse University (38.) Boise State University (39.) University of Mississippi (40.) Texas Christian University (41.) Washington State University (42.) University of Maryland (43.) University of Pittsburgh (44.) University of Virginia (45.) University of Utah (46.) Georgia Institute of Technology (47.) University of Connecticut (48.) Stanford University (49.) University of Colorado (50.) University of Cincinnati (51.) Brigham Young University (52.) East Carolina University (53.) Boston College (54.) State University of New Jersey (55.) The University of Montana (56.) University of South Florida (57.) U.S. Military Academy (58.) Georgetown University (59.) The University of New Mexico (60.) Fresno State (61.) The University of Memphis (62.) University of Central Florida (63.) Vanderbilt University (64.) Colorado State University (65.) University of Nevada (66.) The University of Wyoming (67.) Villanova University (68.) Northwestern University (69.) Gonzaga University (70.) Marshall University (71.) Virginia Commonwealth University (72.) Texas State University- San Marcos (73.) Marquette University (74.) University of Idaho (75.) James Madison University
Top-25 Non-Apparel Licensees
(1.) EA Sports (2.) Wilson Sporting Goods Co. (3.) Fabrique Innovations Inc.dba Sykel (4.) Team Beans LLC (5.) The Northwest Company LLC (6.) Balfour (7.) Tervis Tumbler Company (8.) Jenkins Enterprises (9.) Logo Chair Inc. (10.) Wincraft Inc. (11.) Herff Jones Inc. (12.) Renaissance Imports Inc. (13.) Jostens Inc. (14.) The Memory Company LLC (15.) Scentsy Inc (16.) Upper Deck Company Inc. (17.) Rico Industries/Tag Express (18.) Fossil (19.) Spirit Products Ltd./MA (20.) Concept One Accessories (21.) Evergreen Enterprises (22.) NorthPole LLC (23.)Rawlings Sporting Goods (24.) Danbury Mint (25.) Brax Ltd
Top-25 Apparel Licensees
(1.) Knights Apparel Inc. (2.) Nike USA Inc. (3.) Top of the World (4.) Gear for Sports (5.) adidas Team Inc. (6.) Colosseum Athletics Corporation (7.) Champion Custom Products (8.) Twins Enterprise Inc. (9.) College Concepts LLC (10.) J. America (11.) Outerstuff Ltd. (12.) MJ Soffe LLC (13.) T-Shirt International Inc. (14.) Haddad Brands (15.) JanSport Inc., a division of VF Outdoor, Inc (16.) New Era Cap Co. Inc.. (17.) 5th & Ocean Clothing LLC (18.) Columbia Sportswear (19.) Zephyr Graf-X (20.) Russell Brands LLC (21.) Team Edition Apparel Inc (22.) Lakeshirts Inc. dba Blue 84. (23.) Next Inc dba NCC Apparel (24.) Outdoor Cap Company Inc Apparel (25.) Tailgate Clothing Company
Top-25 Local Licensees
(1.) University Co-Operative Society (2.) J & W Interest Inc. (3.) Jcs Enterprises Inc. (4.) Top Promotions Inc. (5.) Jocks Nitch Sporting Goods (6.) Houndstooth Clothing Co. (7.) A-Game Apparel. (8.) Standard Pennant Co. Inc. (9.) Goldden Corp. (10.) KCJ Consulting Inc. (11.) Bear Basics (12.) Collegiate Pride (PA) (13.) Otis Instruments Inc. (14.) Dixie Pride dba Bama Fever & Tiger Pride (15.) R & S Impressions (16.) University Bookstore Inc. (17.) DS Waters of America dba Kentwood Springs (18.) Wild West Shirt Works (19.) Shop Your Colors LLC (20.) Teed Shirts (21.) Toomey Inc. (22.) Holy Shirt! (23.) Corporate Identity Inc. (24.) Tiger Town Graphics (25.) Great Plains Coca Cola Bottling Co.
About The Collegiate Licensing Company
CLC is a division of global sports and entertainment company IMG. Founded in 1981, CLC is the oldest and largest collegiate trademark licensing agency in the U.S. and represents nearly 200 colleges, universities, bowl games, athletic conferences, the Heisman Trophy and the NCAA. Its mission is to be the guiding force in collegiate trademark licensing and one of the top sports licensing firms in the country. Headquartered in Atlanta, CLC provides full-service capabilities in brand protection, brand management and brand development. For more information, visit www.clc.com or www.imgworld.com.
